LET US MAKE YOUR HOLIDAY BRIGHT THIS CHRISTMAS SEASON.

Christmas by Zenith has designed premiere Holiday Light Parks since 2001 for municipalities, private groups, and non-profit organizations, including Texas Motor Speedway.

A Light Park is more than just a great Christmas experience for the young and old; it’s a chance to give back to the community.

Each year we partner with several non-profits including Toys for Tots, Ronald McDonald House of Fort Worth, 94.9 KLTY Christmas Wish, and more.

Our first light park was “Prairie Lights”(Grand Prairie, TX) in 2001 where we designed, engineered, and installed the entire park.

Since then, technology has evolved into computerized LED/RGB light systems, where you’re only anchored by your imagination.

This year, “Gift of Lights” at Texas Motor Speedway will be better than ever. We will be adding new and unique displays throughout the park- over 2 million LED lights and 600+ displays spread over a mile and half.

Team up with Christmas by Zenith to design and install your own Light Park. Let us show you how to make your vision become a spectacular Holiday Event as well as a profitable venture!

GIFT OF LIGHTS AT TEXAS MOTOR SPEEDWAY PRESS

Annual Gift of Lights Coming to Texas Motor Speedway

Star Telegram>

Texas Motor Speedway Holiday Lighting Opens November 26th

Texas Motor Speedway Media Relations>

Gift of Lights at Texas Motor Speedway

Travel Tex>

Gift of Lights at Texas Motor Speedway

Amber Vista News>

Gift of Lights 2014

VisitDallas.Com>

Gift of Lights in Dallas

Fairfield Inn & Suites Dallas>

Gift of Lights DFW

Courtyard By Marriott Dallas>

Gift of Lights Giveaway

Mommy Upgrade Blog>

BASIC REQUIREMENTS FOR A SUCCESSFUL LIGHT PARK

1. A Love of Christmas

2. Excellent Site:

  • Visible from Major Highway
  • One-Way Entrance and Exit
  • .6-1.5 Miles Long
  • Some Twists and Turns
  • Fenced
  • Electric (Real Power or Generators)

3. Media Plan: Lowest Cost, High Quality Family Entertainment
-TV, Print, Radio

4. Custom Display Sponsorships / Advertising Opportunity

  • Low Cost Impression
  • 40-60 Day Event Plan
  • Opportunity to Product Sample, Meet and Greet, Team Building, Give Back to Community

5. Key areas to address from A-Z:

  • A. Multiple Charity Opportunities
  • B. Free Food & Beverages from Media
  • C. Free Night the First Monday in December.
  • D. Turn Key for Sponsors and Media
  • E. Religious Recognition
  • F Nightly Security (Money and Personnel)
  • G. Nightly Staffing
  • H. Inclement Weather Plan
  • I. Traffic
  • J. Hours of Operation
  • K. Value of In Kind Trade
  • L. Out of Cart Experience Levels and Quantity (Staffing and Revenue)
  • M. Free Photos with Santa
  • N. Online Ticket Sales
  • O. Discounts and Coupons
  • P. Santa’s Hotline
  • Q. Tree Decorating
  • R. Prize Giveaways
  • S. Military Night
  • T. Senior Night
  • U. Municipal Night
  • V. Educators Night
  • W. Hot Chocolate Sales
  • X. Reindeer Antlers
  • Y. Religious Outreach
  • Z. Grass Roots Community Recognition & Goodwill

THE GRINCH’S BLACK MAGIC

Things that will kill an event:


1. A committee of more than four people trying to make decisions

2. A site that is 15 miles from nowhere

3. Media purchased at a cash only level

4. (a.) No sponsors cash or in kind // (b.) Asking for donations

5. Leaving religious representation out

6. Over pricing